Post5 min read
Renting software vs owning it: what to ask before you sign up
Honest questions to ask any software company before you commit, about your data, the price over time, leaving, and who owns what. Including us.
Example · sample data
AI content, in your voice
A week of posts from one short brief. Drafts for Instagram, WhatsApp and the blog in your own voice. Your team approves before anything goes out.
Want one like this?Example: Kaveri Foods is a made-up business. Everything shown is sample data.
- 1Meera writes a one-line brief
- 2The AI drafts three posts in your voice
- 3She changes one line and approves
- 4The posts land in the calendar
Sound familiar?
If any of these sounds like your business, this is the kind of system that helps.
“Posting takes hours we don't have.”
So the page goes quiet for weeks at a time.
“Festival posts are always last minute.”
They go out late, or not at all.
“What we post doesn't sound like us.”
Captions that could be anyone's shop.
How it works.
What comes in, what the system does with it, and what your team gets out at the end.
In
- A one-line brief
- Your past posts
- Your products and prices
Your systemContent writer
- Drafts posts in your voice
- Fits each one to where it goes
- Waits for your team's edits
Out
- Posts for Instagram
- Updates for WhatsApp
- Blog posts, in the calendar
- 1
Someone writes a short brief, like "Diwali hampers, week one".
- 2
The AI drafts posts for Instagram, WhatsApp and the blog.
- 3
Your team changes any line they want, then approves.
- 4
Approved posts go into the calendar on the days you pick.
What you'd own.
At handover, all of this is yours. After the three free months, a support plan only if you want one.
- The full code for the writer and the calendar
- Every brief, draft and post
- The AI accounts it uses, in your name if you choose
- The documents to run it and change it
- Three months of free fixes and support
Where it runs, your choice
- Your accounts
- Set up in your name from the start.
- Our hosting
- We run it for you, and you can move it to your own accounts at any time.
Fits the tools you have.
We check your exact setup in the first conversation, before you get a quote.
It works with
What we'd need from you
- 1Some of your past posts, so the drafts sound like you
- 2Photos of your products
- 3Your price list and current offers
- 4Who on the team approves posts
About this system.
Something we haven't answered? Ask us directly.
Does it post on its own?
Only what your team has approved, on the days you pick in the calendar.
Will it sound like us?
It drafts from your past posts and notes on how you talk. Your team edits and approves every post, so nothing goes out that you haven't read.
Which apps can it post to?
In this example: Instagram, WhatsApp and the blog. We'll confirm which of yours it can work with in the first conversation.
Which languages can it write in?
We'll confirm in the first conversation, once we have seen what you post today.
Who owns the posts?
You do. The drafts, the posts and the tool itself are yours.
What does it cost?
There are no set prices. We talk about what you need, then send an itemised quote for your build. After the three free months, a support plan is there if you want one, never required.
Want one like this?
Tell us how your team handles this today. We reply on WhatsApp, then we talk.